“Sarah is a knowledgeable and enthusiastic thought partner. She has extensive knowledge of the food industry, including its structural dynamics, trends, categories and customer behaviours. She is able to combine rich data, with qualitative analysis and synthesise into key takeaways and implications. She brings a real world perspective to insights and offers actionable recommendations for category growth. I have worked with Sarah on multiple occasions and look forward to doing so again as I enjoy our collaboration. She always delivers valuable insights, presents findings in an engaging manner and contributes effectively to problem solving.

— Charley Webb, VP of Bumble and formerly Head of Strategy at Waitrose.

“I've had the pleasure of working with Sarah on a number of projects. She played a pivotal role for me in navigating complex aspects of product development, commercials, supply chain and cash flow management especially for major UK multiple accounts. I've found her support and approach to solving commercial hurdles invaluable..”

— Jerome Harington, CEO of HWB Group, low and no alcoholic drinks

“Sarah is determined, tenacious and gracious as well as being extremely credulous and professional.”

— Elisabeth Brown. Founder and Owner of Coco Labelle Ready Meals.

“I've always enjoyed working with Sarah. I have a huge amount of respect for her ability to make me think of things in different ways, always grounded in credible insight.”

— Leah Hill, Marketing director, Gattaca.

“Sarah's knowledge and expertise is vast. She has both a commercial and customer focused mind and her ability to distill large amounts of data into simple, engaging insights whilst bringing people along with her is a unique skill to have”

— Jane Orchard, Destination experience director, Cunard and P&O.